Really, why is that? Why are so many successful business people blind to this option? Why does it take half of a human life to realize the simple truth that the only thing that matters is to Leave This Planet a Better Place? And why, even when conscious of that, do they pursue the wrong path?
I dedicated my Good Companies book to research this, and our other surprising blind spots, and irrational actions of business world today. I come back from this journey with an overwhelming load of evidence of our foolishness, but also as a new rebuilt me, with the reinforced agenda to change it! There are many calls for us to wake up and many aspects we need to revisit.
The alternative implementation of all the levels of the Integral Economy Model, or IEM in short, I present in #goodcompanies book, offers an alternative approach. Rooted in our deepest humankind needs of fulfillment by Leaving This World a Better Place, it restores the meaning of business and the economy as tools in hands of societies, as #transformation agents and as vehicles which will drive us to a meaningful future.
The roots of these otherwise irrational behaviors are located in our value systems, i.e. in the Mental Model of Humankind, in the Societal Meaning of Business, and in the Mental Model of Companies. In order to change the behaviors, we need to start transforming ourselves as humankind on these three invisible levels of the iceberg.
The choices our grandfathers took when they were building their world are no longer helpful. It is time to contribute our generation's best and update these choices for the sake of the future generations.
Otti, thanks for the inspiration for this post in your post. p.s. Well-designed personas, I must say! - a medieval baron, a lawyer, and a businessman. A representative set indeed 😂
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