Human Purpose is the next Big Time Transformation

Are good products most important? Is Business Agility most important? Is Collaborative culture most important? Well, not anymore. Not to mention frameworks, projects, or technology... Those all are just the hygiene levels, the necessary conditions for companies of today to survive. They are important, and we need to keep mastering them, yet those are not sufficient conditions for companies of the future. 

The next decades will bring a shift towards Good Companies, as I call them. Good Companies will drive us to a meaningful future by helping us to fulfill our humankind mission: to leave the world better than it is now. To respond and to internalise this new meaning of their existence is the necessary condition for companies to survive in the future. 

As the first step we will need to restore our own integrity and meaning to be strong enough to create such companies. This task requires us to redefine the current societal meaning of business and the mental model of the economy. It is high time for us to update all the legacy we inherited from our grandparents and create our own response to the living conditions of today. 

p.s. See also the full EvoMap here.